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What do the following fields (Ads Revenue, Impressions, eCPM, Fill Rate, Impression/DAU) mean in the UnityAds reporting?
- Ads Revenue shows the total revenue from ads.
- Impressions shows the number of times a video ad played.
- eCPM (effective cost per mille) shows the average revenue you generate per 1000 impressions.
- Fill Rate shows the rate of available ads served divided by the number of ad requests.
- Impressions/DAU shows the average number of impressions per daily active user.