Why is my campaign receiving traffic, but my attribution provider is reporting no installs?

If installs appear on your attribution partner (MMP)’s dashboard, but not on Unity’s dashboard, Unity may not receive the correct install postbacks for your campaign. There can be several reasons for this:

• You may have entered the wrong Game ID into your MMP’s dashboard.
• The MMP is not sending the postback to Unity, or it contains an error. Make sure they are following Unity’s install postbacks guide.

If your campaign is receiving traffic but no installs appear on your MMP’s dashboard, check the following:

• Your app correctly integrated your MMP’s SDK.
• Nothing is blocking your MMP’s SDK from sending the correct events (your MMP should be able to help troubleshoot this).
• Your tracking URLs are providing the information that your MMP requires (refer to the documentation on configuring tracking URLs for more information).

Our full documentation for install attribution can be found here: https://unityads.unity3d.com/help/advertising/s2s-install-tracking