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How can I increase my chances of being part of a Sale?

Lara
  • Updated

Symptoms

  • I am thinking about applying to be part of a Sale or Deal on the Asset Store.
  • I would like to know how I can increase my chances of being accepted as part of an Asset Store sale.

Cause

The Unity Asset Store runs a number sales throughout the year. From specific themes to bundles and 'Madness' sales. These sales can last from 24 hours to a full month.
 
Sales items receive a large amount of publicity and significant sale numbers.
Each month, Unity selects a number of packages to feature in upcoming Asset Store sales.

Resolution

We know that most publishers would like their assets to be featured in sales. However, with over 50,000 paid assets on the store, the majority will not be invited to participate.
 
Publishers do not apply to be part of sales, instead are selected and invited to participate by our Curation Team.
 
While each sale selection is different, in general, we look for assets which sell well during non-sale periods, have high ratings/ reviews, quality marketing images, a price that isn’t too low, and as broad of an appeal as possible.

To be selected, assets must:
  • Be highly rated by users at 4 or 5 stars. Great reviews from genuine customers are a plus.
  • Be regularly updated and deliver adequate customer support.
  • Have wide appeal. For example, a one-eyed spotted alien reindeer will be surpassed.
  • Have great key images. We can not stress enough the value of this. Whether we like it or not, the visual aspect is of significant importance when promoting your asset - both in and out of a sale.
More Information

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Comments

6 comments

Date Votes
  • Frits

    Dead link on PDF ;/

    0
  • Lara

    Hi Frits,

    Well spotted! Sorry about that. I have fixed it now!

    1
  • Antonis Fassolas

    On contact I had earlier this year with the admin of the asset store I was told that there wont be other 24 hour sales cause they use too many company resources, this contradicts this whole text.

    0
  • quentin

    PDF link is dead :/

    0
  • Chris Yarbrough

    PDF link is still or yet again dead. I'd be curious to see the promotional asset guidelines. ;)

    0
  • Derek

    Hello Chis.

    Derek from Unity Customer Service here. Thanks for letting us know about the PDF.

    I'll make sure this is fixed when updating the article. 

    For now, the same information can be found under section 2.4 in the submission guidelines. 

    https://unity3d.com/asset-store/sell-assets/submission-guidelines

    All the best.

    1

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